[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.er-sme.cz\/funkcni-obleceni-podle-posledni-mody\/#Article","mainEntityOfPage":"https:\/\/www.er-sme.cz\/funkcni-obleceni-podle-posledni-mody\/","headline":"Funk\u010dn\u00ed oble\u010den\u00ed podle posledn\u00ed m\u00f3dy","name":"Funk\u010dn\u00ed oble\u010den\u00ed podle posledn\u00ed m\u00f3dy","description":"P\u0159\u00edb\u011bh Helly Hansen Ji\u017e v roce 1877 za\u010dal norsk\u00fd kapit\u00e1n Helly Hansen Juell spole\u010dn\u011b se svoj\u00ed \u017eenou Maren Margarethe vyr\u00e1b\u011bt nepromokav\u00e9 pl\u00e1tno z...","datePublished":"2025-03-02","dateModified":"2023-04-27","author":{"@type":"Person","@id":"https:\/\/www.er-sme.cz\/author\/#Person","name":"er-sme.cz","url":"https:\/\/www.er-sme.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/383247cd769f7ac317a5bcda943ec48a3c79d996598ae4564ec21a0e178126d1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/383247cd769f7ac317a5bcda943ec48a3c79d996598ae4564ec21a0e178126d1?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"er-sme.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.er-sme.cz\/wp-content\/uploads\/img_a286632_w1722_t1496238945.jpg","url":"https:\/\/www.er-sme.cz\/wp-content\/uploads\/img_a286632_w1722_t1496238945.jpg","height":0,"width":0},"url":"https:\/\/www.er-sme.cz\/funkcni-obleceni-podle-posledni-mody\/","about":["M\u00f3da"],"wordCount":665,"articleBody":"P\u0159\u00edb\u011bh Helly HansenJi\u017e v roce 1877 za\u010dal norsk\u00fd kapit\u00e1n Helly Hansen Juell spole\u010dn\u011b se svoj\u00ed \u017eenou Maren Margarethe vyr\u00e1b\u011bt nepromokav\u00e9 pl\u00e1tno z hrub\u00e9ho pl\u00e1tna namo\u010den\u00e9ho ve ln\u011bn\u00e9m oleji. To pak man\u017eel\u00e9 pou\u017eili na bundy, kalhoty a plachty pro ryb\u00e1\u0159e a n\u00e1mo\u0159n\u00edky. Na trhu se svoj\u00ed novinkou usp\u011bli, proto\u017ee v pr\u016fb\u011bhu prvn\u00edch p\u011bti let prodali p\u0159ibli\u017en\u011b 10.000 kus\u016f oble\u010den\u00ed. O jejich \u00fasp\u011bchu hovo\u0159\u00ed i to, \u017ee v roce 1878 z\u00edskali diplom na presti\u017en\u00ed v\u00fdstav\u011b Paris Expo. A vzhledem k velk\u00e9 popt\u00e1vce, za\u010dali sv\u00e9 praktick\u00e9 v\u00fdrobky vyv\u00e1\u017eet i do zahrani\u010d\u00ed.\tV\u00fdvoj pokra\u010dujeAle t\u00edm v\u0161e nekon\u010d\u00ed. Ve 20. stolet\u00ed, spole\u010dnost Helly Hansen, ve velk\u00e9 m\u00ed\u0159e p\u0159isp\u011bla v oblasti v\u00fdvoje produkt\u016f na principu vrstven\u00ed, kter\u00fd dnes zn\u00e1me jako t\u0159\u00edvrstv\u00fd syst\u00e9m V roce 1949 zde pou\u017eili tenk\u00fd list pr\u016fhledn\u00e9ho PVC plastu, kter\u00fd v\u0161ili do nepromokav\u00fdch kab\u00e1t\u016f. I tato novinka se brzy ujala a s v\u00fdrobou 30.000 kab\u00e1t\u016f m\u011bs\u00ed\u010dn\u011b, to byl neskute\u010dn\u00fd \u00fasp\u011bch.P\u0159edch\u016fdce dne\u0161n\u00edho fleecu, byl spole\u010dnost\u00ed Helly Hansen, vyvinut ji\u017e roce 1961. Tato nov\u00e1 izola\u010dn\u00ed vrstva byla velmi tepl\u00e1, lehk\u00e1 a rychleschnouc\u00ed. Zkr\u00e1tka ide\u00e1ln\u00ed materi\u00e1l pro v\u00fdrobu\u00a0 praktick\u00e9ho oble\u010den\u00ed.Tak\u00e9 tuto novinku velmi brzy p\u0159ijali nad\u0161en\u00ed u\u017eivatel\u00e9, proto\u017ee oble\u010den\u00ed z nov\u00e9ho materi\u00e1lu nab\u00eddlo mimo\u0159\u00e1dnou ochranu proti chladu, vlhku i sn\u011bhu.V roce 1980, byla zah\u00e1jena v\u00fdroba technologie Helly Tech, a to s pou\u017eit\u00edm jak v hydrofiln\u00ed tak mikropor\u00e9zn\u00ed technologii, co\u017e znamenalo, \u017ee od\u011bv byl nepromokav\u00fd a z\u00e1rove\u0148 prody\u0161n\u00fd. V\u00fdvoj prody\u0161n\u00e9 a nepromokav\u00e9 bundy m\u011bl hlubok\u00fd vliv na sportovn\u00ed pr\u016fmysl. Z\u00e1kazn\u00edci si rychle obl\u00edbili funk\u010dn\u00ed oble\u010den\u00ed, ve kter\u00e9m z\u016fstali v suchu a teple, a to i v extr\u00e9mn\u00edch podm\u00ednk\u00e1ch, oble\u010den\u00ed, kter\u00e9 odv\u00e1d\u011blo vlhkost od t\u011bla p\u0159i sportu, nebo tvrd\u00e9 fyzick\u00e9 pr\u00e1ci. Materi\u00e1ly s t\u011bmito vlastnosti jsou neust\u00e1le zdokonalov\u00e1ny a zlep\u0161ov\u00e1ny a jejich nejnov\u011bj\u0161\u00ed generace jsou ve v\u00fdrobc\u00edch Helly Hansen st\u00e1le pou\u017e\u00edv\u00e1ny.Jak ji\u017e bylo \u0159e\u010deno, historie zna\u010dky Helly Hansen sah\u00e1 do dalek\u00e9 minulost. Jejich v\u00fdrobky s oblibou pou\u017e\u00edv\u00e1 ji\u017e n\u011bkolik generac\u00ed n\u00e1mo\u0159n\u00edk\u016f, ly\u017ea\u0159\u016f, sportovc\u016f a dobrodruh\u016f, kte\u0159\u00ed tr\u00e1v\u00ed hodn\u011b \u010dasu v p\u0159\u00edrod\u011b, a proto vy\u017eaduj\u00edc\u00ed silnou ochranu i v t\u011bch nejhor\u0161\u00edch podm\u00ednk\u00e1ch.\tM\u00f3dn\u00ed kolekce \u0160koda AutoSpole\u010dnost \u0160koda Auto ve spolupr\u00e1ci se zna\u010dkou Helly Hansen p\u0159ipravila m\u00f3dn\u00ed kolekci \u0160koda Monte Carlo.Vyb\u00edrejte origin\u00e1ln\u00ed v\u00fdrobky Helly Hansen a oble\u010dte se podle do m\u00f3dn\u00ed kolekce kvalitn\u00edho sportovn\u00edho a funk\u010dn\u00edho oble\u010den\u00ed.Vedle p\u00e1nsk\u00e9ho \u010di d\u00e1msk\u00e9ho tri\u010dka s l\u00edme\u010dkem si m\u016f\u017eete vybrat t\u00e9\u017e novinku v nab\u00eddce v podob\u011b \u0161ed\u00e9ho trika pro p\u00e1ny s potiskem legend\u00e1rn\u00ed \u0160kody 130 RS. V p\u0159\u00edpad\u011b studen\u011bj\u0161\u00edho po\u010das\u00ed p\u0159ijde vhod i exkluzivn\u00ed sportovn\u00ed funk\u010dn\u00ed mikina s logem Monte Carlo v proveden\u00ed pro mu\u017ee, ale i v proveden\u00ed pro \u017eeny. Na hrudi je v\u00fd\u0161ivka Monte Carlo, na prav\u00e9m ruk\u00e1vu pak aplikace s \u010d\u00edslem 49, na lev\u00e9m ruk\u00e1vu decentn\u00ed branding \u0160KODA a vp\u0159edu dv\u011b men\u0161\u00ed kapsy na zip.\u00a0Na v\u00fdlety \u010di za sportem se hod\u00ed i multifunk\u010dn\u00ed ta\u0161ka o objemu 30 litr\u016f, kterou m\u016f\u017eete vyu\u017e\u00edt i jako praktick\u00fd batoh. V sortimentu nechyb\u00ed ani praktick\u00e1 k\u0161iltovka, sluch\u00e1tka, hodinky pro d\u00e1my i p\u00e1ny nebo stylov\u00fd plechov\u00fd hrnek v retro designu.\u00a0\u00a0                                                                                                                                                                                                                                                                                                                                                                                        4.5\/5 - (2 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Funk\u010dn\u00ed oble\u010den\u00ed podle posledn\u00ed m\u00f3dy","item":"https:\/\/www.er-sme.cz\/funkcni-obleceni-podle-posledni-mody\/#breadcrumbitem"}]}]